Strategy does not happen on slides.
It happens in conversations.
Topaasia turns your strategy into conversation cards. Every team has a one-hour gamified conversation about what the strategy means in their own work, and every session ends with concrete actions.

Customer satisfaction
35,000+ participants
Strategy rarely fails because of its content. It fails because of commitment.
- 1.
People do not commit to a strategy they do not understand or feel is their own.
- 2.
A sense of ownership only comes from conversation, and everyday work offers neither the time nor the structure for it.
- 3.
Without conversation, no one knows what the strategy means in their own work, so nothing changes.
Topaasia gives the strategy conversation structure and time: 30 to 60 minutes per team, without an external facilitator.
Traditional strategy communication
- ✕Slow: the strategy trickles from the top down, one slide at a time.
- ✕Ineffective: information gets lost in PowerPoints and notes.
- ✕One-way: leadership communicates, personnel listen.
- ✕Most of the personnel do not understand the strategy or feel it is their own.
- ✕No data on how the strategy is actually understood.
Topaasia
- ✓Fast: a strategy conversation up and running in an hour, with the whole team involved.
- ✓Effective: every session is saved automatically.
- ✓Participatory: every team member is heard.
- ✓Understanding of the strategy grows and commitment increases.
- ✓Unique data on personnel views to support leadership decision-making.

Your strategy, as playing cards
Your strategy is distilled into conversation cards. The game hands out turns, keeps the conversation on topic and ends every session with an action plan. The game leader is your own manager, not a consultant.
For every phase of strategy work
The same tool serves the whole lifecycle of the strategy: from formation to implementation and living it in everyday work.
Strategy formation
Involve personnel already in the building phase. Topaasia gathers the voices of the organisation into the strategy, so people feel it is their own from the start.

“We chose Topaasia because it is intuitive by nature and allows employees to share thoughts and ideas even when the topic is not familiar to them.”
Anssi Kuutti, CBO, Vincit
Read the story →
“In terms of involving personnel, we are much further along with Topaasia than we would have been without it.”
Eeva Salonen, Communications Director, Helsinki Parish Union
Read the story →Strategy implementation
Make the strategy understandable and liveable. Topaasia takes the strategy out of slide decks into teams' own conversations, scalably across the whole organisation.

“Topaasia is the best tool of the strategy implementation tools we have used so far. An excellent conversation starter.”
Molli Nyman, Marketing Director, Granlund
Read the story →Strategy alive in everyday work
A repeatable game brings teams back to the strategy regularly and ensures the strategy is not forgotten after the launch.

“I think of Topaasia as an aid for conversation that structures and focuses it. It defines what is discussed, but not the content of the conversation.”
Mikko Oranen, Development Director, Hoivatie
Read the story →See how your strategy turns into conversations
Book a free remote meeting where we walk through how Topaasia brings your strategy into every team's conversations.
Book a demoWhy gamify strategy conversations?

The same high-quality conversation in every team
The structure guarantees an equally good strategy conversation regardless of who leads it and for whom.

Up and running in an hour, remotely or in person
A one-hour game leader training is enough. After that, every manager runs a participatory strategy conversation themselves.

Every voice heard
The game hands out turns and helps put into words what the strategy means in your own team’s work.

Data for leadership, automatically
Every session documents itself. You see how the strategy is understood and what the teams commit to.
Topaasia vs. other ways of doing strategy work
How does Topaasia compare with the most common alternatives?
| Topaasia | Consultants | In-house roadshows & slide decks | |
|---|---|---|---|
| Scalability | The whole organisation at the same time | Limited by facilitator capacity | Slow: every event organised separately |
| Participation | Everyone is heard through play | Varies, often leadership-driven | Usually one-way communication |
| Facilitation needed | The game guides, no external facilitator needed | Requires the consultant’s presence | Requires managers’ skills |
| Repeatability | Easy to repeat regularly | Rarely, due to the high price | Hard to keep consistent |
| Data & reporting | Automatic, AI-assisted analysis | A separate report, not real-time | No systematic data |
| Getting started | A one-hour training is enough | A long procurement process | A lot of planning work |
Up and running quickly and easily
Book a demo
A 45-minute calendar slot where we see whether Topaasia is a good fit for you and walk through the whole package.
Book a demo →We create your strategy game
We create your organisation’s own strategy game. Topaasia helps you distil your strategy into game format.
Game leaders are trained
Game leaders learn how to use the strategy game. The training is quick, a one-hour time investment, and practising the game is easy.
Conversations get going
Strategy into everyday work! Game leaders play the strategy game with personnel and teams.
How others have used Topaasia in strategy work
Case Granlund
Participatory strategy communication, remotely, in a 1,000+ person organisation. "Topaasia is the best tool of the strategy implementation tools we have used so far. An excellent conversation starter."
Read more →Case Vincit
"Topaasia is a simple game to play and gives an important structure to strategy development. We were able to document employees’ conversations on the topics, which was definitely one of the best features of the game."
Read more →
Case City of Turku
"Topaasia is a tool that allows us to bring strategy closer to people."
Read more →Start here
Things get solved by talking
Book a 45-minute demo and we will look at how your strategy turns into conversations.